VIBRANT COLORS WITHOUT USING ANY WATER!
FeyeCon’s business venture DyeCoo and Nike have been working hard to achieve this manufacturer revolution and on the 3rd of December they have taken the next step. Together with the Taiwanese contract manufacturer Far Eastern New Century Corp, the new water free dyeing facility has been opened. Nike has dubbed the sustainable innovation “Colordry” to highlight the environmental benefits and the unprecedented coloring achieved with the technology. Consumers can look forward to the first sustainable Nike Colordry products in stores early 2014.
